Wednesday, June 20, 2007

Lindisfarne students benefit from Business Breakfasts

Year 11 Lindisfarne Anglican School students photographed with motivational speaker Rosie Pekar at the June 2oth Business Excellence breakfast.

Lindisfarne-Marketing Director-Myfanwy Stanfield should be congratulated on her idea to encourage students to attend the monthly Business Excellence breakfasts when Australia's best speakers present their ideas and expertise in marketing, sales, financial tips and a wide variety of topics.

There has been great interest also from the Tweed/Gold Coast business community who attend in good numbers. There is always time allowed for genuine networking and the club supplies a sumptuous hot breakfast plus cereal, fruit juice, fruit salad, tea and coffee. All this plus top speakers and presenters for a tax deductible fee of $25.00 per person!!
Check out the prices of other business breakfasts on the coast- they range from $35 to $55 per person!!! We have kept our price of $25-00 for several years thanks to the support of our fabulous Gold Sponsors- You can access information and support them in turn by clicking on their names in green at the top right of the start of the blog.

FUTURE SPEAKERS AND DATES FOR 2007:


* July 18th- Jerry Crockford- Marketing and writing advertising copy.

* August 15th- Garry Macdonald- Five Steps to Wealth-A professional educator and very experienced investor.

* September 19th- Robyn Henderson- Networking Guru- Author, Publisher and professional speaker.

* October 17th-Ric Wilmott- International management expert-

* November 21st- Brook Ramage- Health Expert- founder of GOLDEN DOOR Health resorts.

* December 5th- Christmas function- surprise speaker TBA.

Bookings are essential- email to john@businessexcellence.net.au or phone 0418 269 136
Seating is limited to allow for maximum participation and networking opportunities.

MORE NEWS:

Contact John re becoming a Gold Sponsor. The opportunities are great and all fees are fully tax-deductible. Fees are from as low as $5.00 per day- the price of a sandwich!
Categories now available are:
Signwriter
Hairdresser
Real Estate firm or salesperson
Health services
other categories on application we generally only have one business type per category*

More news next week.
PS Pride Furniture at South Tweed cnr. Amber and Industry Drives has some great end of financial year specials. The best BARGAIN is an ensemble of teak furniture valued in Sydney at $25.000 but at Pride for only $9.900- an absolute bargain. Call in for an obligation free visit. (Bob makes a brilliant plunger coffee)

all the best

John and Joan Hurd
Business Excellence- established August 1993.

Saturday, June 9, 2007

Improve your marketing communications with Jerry Crockford at Tweed Heads


Jerry Crockford is the Managing Director of Crockford Carlisle Pty Ltd.

Jerry learnt the importance of making every marketing dollar count from his family’s days in retail shops and motels.

This was followed by seven years in radio broadcasting, which provided the basis for learning to write powerful, compelling advertising copy. From there, he and his wife developed a Direct Selling business which involved over 6,000 distributors. This experience enabled him to hone his face-to-face sales skills.

Jerry’s role as Marketing Manager for Queensland’s largest regional shopping centre gave him a wide range of experience in marketing. Everything from food and fashion through to complex products and services.

His company, Crockford Carlisle, now produces persuasive marketing materials for clients throughout Australia and as far away as Scotland and USA.

Seminar topic

During Jerry’s session, you will hear hard-hitting, practical ideas that will improve your marketing communications. When faced with the reality of the average person being exposed to 7,500 marketing messages per week, you need to ensure that your…
• direct mail letters,
• yellow page advertisement,
• press advertising,
• brochures,
• internet website

and any other marketing communications contain a compelling, forceful message that sets you apart from your competitors and makes your prospective clients want to ACT NOW!

Jerry’s presentations focus on practical and relevant information that have a high take-home value. During the presentation, he will give you insights and a fresh understanding about your marketing—including issues such as…

1. The persuasiveness of your message.
2. The Perceived Value of any offers you are using.
3. Things you may be saying that are subconsciously turning people off.
4. The way the headline/hook grabs the attention of your target market.
5. Any missed opportunities to make you look better than your competitors.

His session will be entertaining, interesting and relevant—with inspiration that you’ll draw on to make your business GROW!
You can see him Wednesday July 18th at Tweed Heads Bowls Club. Contact John at Business Excellence on 0418 269 136 or john@businessexcellence.net.au